If you are running a retail business of branded footwear then you must get excited to know that the eCommerce sector is now growing tremendously in the footwear category as well. You might think, who buys shoes online?Continue reading “Want to increase sales of local footwear retail shops? Market it on Amazon today!”
What lies behind Amazon’s success?
Jeff Bezos. Innovative technology. A progressive mindset. Vendor relationships. Continuous diversification. Global workforce. There are many answers to this one.
However, a huge chunk of credit for Amazon’s success goes to its exceptional customer experiences.
“Amazon is the leading e-retailer in the United States with close to $232 billion of net sales in 2018.”
Amazon is a world-renowned marketplace, with more than 200 million unique visitors per month in the United States alone. With such surging numbers, it has become the world’s number one search engine for products. No wonder businesses of all sizes are striving to get a foothold on Amazon.
With millions of products listed on the Amazon marketplace, how do you think customers choose to go for a particular listing when making a purchase? Well, it’s a no-brainer. They go for the one that’s the easiest to find. Customers are looking for easy access to product information, listed under the right category. And this is exactly where Amazon product catalog comes into the picture. Managing your product catalog well and updating the product information on a regular basis is an important step towards a perfect Amazon listing and a satisfactory customer experience.
Continue reading “How to Optimize Amazon Product Catalog for Better CX”
Being a seller on Amazon, you must have realized it by now that it is quite difficult to survive the fierce competition, let alone win it. There are millions of products listed on Amazon, with the number growing with each passing day. If you think that merely getting yours listed will do the trick, think again! Getting a quality product listed on Amazon is the bare minimum. There is a lot that goes into a successful Amazon listing, one that makes it to the top of the search results and eventually increases your conversions.
About 5 million sellers and still counting – that’s Amazon for you in a nutshell. With the increasingly-growing numbers, gaining traction and getting your products noticed is also becoming tougher. And truth be told, the competition won’t be getting any less fierce, not anytime soon. In fact, 2019 is likely to further witness a rise in the number of sellers out there. So, simply getting your product listings live on Amazon is not going to help with the sales. What you need is a well-defined strategy to promote your listings in the coming year.
Is your Amazon listing facing a dry spell? You might very well be dealing with some of the common troubles that sellers face. Even the most successful merchants are troubled by them and if timely action isn’t taken, the performance of a store can be affected to a great extent. Fortunately, it is something that you can bounce back from and stop from overwhelming your Amazon product listing.
As it turns out Amazon is again in the news, this time around for its plant store launch. New ventures and directions are being opened up for retailers as Amazon makes inroads towards previously unexplored territory. Retailers in the online marketplace are usually caught up in a fierce competition for survival and constantly in pursuit of ways to retain success in some form.
Amazon had a market share of 44 per cent in total eCommerce sales in the US in 2017. With such promising figures, the term ‘eCommerce’ resonates and dominates in tune with ‘Amazon’ being everyone’s favorite choice of platform.