With more than 5 million sellers on Amazon, there’s clearly no dearth of options for a customer. As a result, you are required to deal with a huge competition in order to stay ahead and get noticed by the buyers. For that to happen, you’ll have to give your buyers a reason to pick you over the rest. Analyzing your competitors is the first step to coming up with a strategy to persuade your customers to buy from you. A detailed competitor analysis will provide you with just the right information about what’s currently working on Amazon. But then again, it’s only going to benefit you if it’s done right. Competitor analysis tends to involve multiple aspects, with each needing equal attention.
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