In a market as competitive as online retail, it’s imperative that merchants must embrace customer interactions through many channels. To ensure seamless customer experience, you need to have a comprehensive multichannel retail engagement strategy in addition to selling through your physical/web store.
Selling solely on own site is becoming challenging for many eCommerce retailers. Therefore, numerous retailers have started listing their products on other sites and marketplaces such as Amazon as well. However, selling on third party marketplace requires adherence to the rules of that marketplace. Amazon, in particular, maintains standards which can be quite tough to achieve and even a slight mistake can ban your business from the marketplace. Once banned, you might never be allowed to return. So, it becomes really important to take professional help when you plan to charter the unknown retail territories.
As you would have noticed, customer behavior patterns are shifting and the same can be said about retail shopping expectations as well. Your customers are still concerned about what they are looking for, but they are least concerned where they find it. The channel is increasingly becoming insignificant.
Data4Amazon.com follows omni-channel approach creating a smooth customer experience across digital as well as physical shopping channels. Having a single source omni-channel strategy assists customer purchase journey across all the channels resulting in great purchasing experience.
These days’ customers are in need of a reliable and accurate method of locating the products they want. Customers need a reliable and accurate method of locating the products they want. Even though customer requirements as well as access points keep changing, transforming browser to buyers forms the core of every multi-channel strategy. We can help you in creating high quality content, which is indispensable component of multi-channel retail.
Listing Products across All Channels: Listing products across all channels requires great amount of effort and accuracy. All channels might have different content needs therefore automated tools might not prove useful in such scenarios. We carefully create product titles, descriptions for every channel which improves visibility of your product.
Inventory Control: Selling products on multiple platforms requires having good inventory control system in place. We help you with your inventory management system and make sure that you never oversell.
Price Monitoring: Selling products on multiple channels provides you the choice to lower or increase the prices according to the marketplace. However, what if you wish to modify, increase or decrease prices across all channels after some time? We help you monitor your product prices and make changes to product prices as and when required.
Order Management: Managing orders can be difficult when selling on multiple channels. We help you in effectively processing your orders from multiple channels into a single system.
Customer Support and Service: Selling on multiple channels means that you will have to provide customer service to all the buyers across different channels. Amazon makes this even more difficult by providing email alias instead of customer email id. Amazon also makes it mandatory for sellers to revert back to customers within 24 hours. We help you provide your customers with a seamless customer experience and support across all channels.
As far as consumers are concerned, the distinction between the online and offline worlds have long diminished. Get in touch with Data4Amazon.com to create relevant experiences that span the continuum of the customer lifecycle, and to know more about our omni-channel services.